Free Whitepaper

How OEMs are responding to tariff effects in the US market

Since May 3, 2025, automakers have been navigating a complex US trade policy which includes tariffs on imported vehicles and parts from nearly all countries. But despite the impact on margins, automakers have taken a more measured approach to their pricing and production strategies than was initially anticipated. Download this whitepaper to learn about the three key strategies OEMs are considering to stay ahead in the current market. Complete the form to get your copy.