THOUGHT LEADERSHIP
Inform and activate the right offer
Delivering the right offer to the right buyer becomes effortless with intelligence that pinpoints high value shoppers, personalizes offers, and optimizes spend for maximum return. By turning predictive data into precise activations, teams can efficiently convert more customers, leading to stronger loyalty rates and measurable sales growth.
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Enterprise EyeQ
Drive Tier 1 and Tier 3 smarter spend, stronger loyalty, and more conquest sales.
automotiveMastermind
Predict and proactively engage every buyer.
Polk Auto Direct
A powerful audience management and attribution platform that allows dealers to create the best audience marketing strategy.
OUTCOMES
Make every marketing moment count with outcome-driven insights
Activate incentives that drive real returns
Identify the buyers who are most likely to transact on a specific deal based on predictive analytics that target buyers based on their purchase timing, vehicle affinity, and price sensitivity to focus your incentive spend on the right customers.
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Align incentives with what each shopper values most
Deploy tailored, customer-specific incentives matched to brand and campaign goals, creating more relevant experiences that move shoppers from consideration to purchase.
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Consistently nurture buyers with messaging that works
Message customers early in their buying journey with personalized messages and offers that speak directly to each of their unique buying opportunities, driving engagement and increasing loyalty.
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OUR IMPACT
Driving success together
40M+
consumer and vehicle records
7 in 10
buyers return to the same dealership when engaged through Mastermind‑powered campaigns.
TESTIMONIAL
What our Customers say
"Adding Private Incentives through Mastermind has been a tremendous boost to help us close more deals and retain our loyal customers by closing the payment gap, creating happy customers."
Val Pereira
General Sales Manager, Smythe Volvo Cars
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mobility-global:pillars-and-need-states/planning-solutions/manage-the-supply-chain
mobility-global:pillars-and-need-states/sales-solutions,mobility-global:pillars-and-need-states/sales-solutions/find-the-right-customer
mobility-global:products-and-platforms/product-capabilities/technology-supply-chain-and-sustainability
mobility-global:insights-and-intelligence/topic/supply-chain-and-manufacturing
mobility-global:products-and-platforms/services-and-advisory/training-and-enablement
mobility-global:contextual-variables/segmentation-and-user-context/industry-or-sector/automotive-insurance-and-risk-management
Latest Insights & Events
On the Radar: Current Trends, Insights and upcoming events
tags
mobility-global:pillars/sales-solutions
New Year’s Briefing 2026
Ahead of the NADA Show 2026, see how macro trends and local market intelligence help dealers identify demand, target buyers and close profitable deals.
Data and forecasts
2025-12-21T00:00:00.000Z
10 min
New Year’s Briefing 2025
Ahead of the NADA Show 2026, see how macro trends and local market intelligence help dealers identify demand, target buyers and close profitable deals.
Case studies
2025-11-30T00:00:00.000Z
2min
New Year’s Briefing 2024
Ahead of the NADA Show 2026, see how macro trends and local market intelligence help dealers identify demand, target buyers and close profitable deals.
Automotive consumer demand
2024-09-27T00:00:00.000Z
15min
New Year’s Briefing 2023
Ahead of the NADA Show 2026, see how macro trends and local market intelligence help dealers identify demand, target buyers and close profitable deals.
EV adoption
2023-04-30T00:00:00.000Z
100
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Featured
Forecast Adjustment and Simulation tool (FAST)
Get precise scenario planning driving confident investments and long-term strategies within one highly intuitive dashboard.
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CONTACT US
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